Shared JTBD Language: Unify Product, Marketing & Sales
Learn how thrv uses proprietary JTBD methodology to create shared language that aligns product, marketing, and sales teams around customer needs.
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Learn how thrv uses proprietary JTBD methodology to create shared language that aligns product, marketing, and sales teams around customer needs.
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Learn how thrv uses proprietary JTBD methodology to help portfolio companies build defensible market positions through job step performance differentiation.
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Learn how thrv uses proprietary JTBD methodology to align product, marketing, and sales teams around customer jobs for accelerated portfolio growth.
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Learn how thrv's proprietary JTBD training builds customer-centric competencies across product, marketing, and sales teams in portfolio companies.
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Learn how thrv uses proprietary JTBD methodology to optimize customer journey touchpoints, reduce effort scores, and accelerate portfolio growth.
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Discover how AI-driven prioritization enhances product development by focusing on customer effort for predictable growth.
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Discover how linking CES and customer effort drives revenue growth and increases willingness to pay, leading to customer loyalty and higher sales
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Learn how AI-powered competitive analysis helps businesses identify opportunities, neutralize threats, and enhance equity value.
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Learn how a structured NPD process helps identify customer needs, reduces risk, and accelerates product innovation for portfolio companies
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Learn how to predict market disruption using Jobs to be Done methodology. Discover our 5-step process for identifying technologies that reduce customer effort.
READ MORELearn how we use JTBD to accelerate growth and create equity value faster.
