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JTBD Case Studies

    Thought Industries: Align Your Product Team with Your Customers

    What blew me away was within 3 weeks we were thinking differently about how we were doing things at the company. To see immediate benefit just opened everyone’s mind.

     

    Thought..

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    Target: Beating a Fierce Competitor

    Our biggest competitor, Amazon, started copying a lot of the things we were doing. The team was excited that rather than being a follower we were now in a place where we were leading.

    When thrv ran..

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    AutoQuotes: Accelerating Revenue Growth

    2020 was extremely challenging in our market and yet we were able to grow our business. New products contributed to 30% of our new bookings.

     

    Over the course of 2020, AutoQuotes implemented..

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